SAN ANTONIO, TX – Tejano 360 Network is adding Tejano Today to its streaming
programs. The show is an original idea aimed at creating a dialog about Tejano music.
Tejano Today will be hosted by the multi-talented award-winning Tejano artist, Shelly Lares. Each program will have two invited guests (veteran and newcomer) to discuss different topics regarding the Tejano genre.
Subject include:
- What is “Tejano”? Is it culture, music, or both?
- What are the differences between Tejano at its peak in the 90s and today?
- Is Tejano dying? Is it being passed to the next generations?
- What is the accessibility to Tejano music? TV? Radio? Shows/concerts? Social media?
Tejano Next premieres Saturday, October 8, 2022, at 12:00 pm. The invited guests for the debut show include Tejano “edutainer” Patsy Torres, Ph.D., and rising Tejano star and Tejano Next host, Gabriella Martinez.
Tejano Today is recorded at the Tejano 360 Network studio. It will stream exclusively on Tejano 360+ apps and Roku. New episodes will be released every other Saturday at 12 pm (noon).
Tejano 360 Network specializes in programming that targets an audience that loves Tejano culture. These programs include Tejano Late Night, Tejano Next, Chicana Chisme, and now Tejano Today. In April 2020, Tejano 360 Network began streaming programming on its website, tejano360network.com. It, then, transitioned to Tejano 360+ mobile app (iOS and Android) and OTT (Over-the-top) media service via Roku in late 2021 to meet the demands of its targeted audience. Tejano 360 Network through its social media platforms is a Tejano influencer. Across the different social media outlets, thousands of Tejano fans are being reached globally.
Shelly Lares, nicknamed “Little Miss Dynamite,” has been in the Tejano music scene for forty years and is a member of the Tejano ROOTS Hall of Fame. She has been nominated and won several awards for Premios Tejano Mundial, Tejano Music Awards, and many others. Lares, who recorded her first record at the age of 10 with The Hot Tamales Band, continues to be one of the most enduring artists in the Tejano music genre. She is set to retire from touring this year 2022.
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