Event for Selena mural paid by Quintanilla family receives cease and desist letter

TejanoNation Sponsor
Thomas J Henry

Selena mural in Molina neighborhood | Photo: Eric Lee Tunchez Facebook

An event to celebrate a revitalized Selena mural in the neighborhood where the late Tejano icon lived received some legal drama on Saturday. reports that just hours before the event was to take place, the Quintanilla family sent a cease and desist letter to the event organizer Eric Tunchez threatening a lawsuit over the event that looked to profit on Selena’s image.

Subscribe to Tejano Nation on YouTube

The original mural was dedicated by West Oso High School students and art teacher Dicky Valdez shortly after Selena’s death in 1995, according to Tunchez wanted to revitalize the now fading mural and reached out to the Quantinalla family and received permission from Abraham Quintanilla, Jr. to redo the mural.

The Quintanilla family hired New York artist San Sigüenza do the work of updating the new mural and Abraham Quintanilla told that Tunchez “didn’t pay one penny…and is taking credit for everything.”

Suzette Quintanilla, Selena’s sister, told 3News, “I just want people to know that we’re the ones who paid for the mural personally the Quintanilla family, not this foundation, we did we paid for it, and we didn’t give it to Mr. Tunchez to do whatever he chose to do, we gave it back to neighborhood.”

The letter states the family’s prior involvement with the revitalized Selena Quintanilla mural was “expressly contingent” with the understanding that Tunchez “would never, at any time, seek to exploit the mural for economic advantage and/or promote an event (either in connection with or unrelated to the mural) through the unauthorized and unlawful exploitation of the name, image, likeness and trademarks of Selena.”

“We have protected Selena’s legacy for the past 24 years, we take pride in making sure it is ran a certain way and we’re not associated with Mr. Tunchez, we’re not, and we want to make that very clear,” Suzette Quintanilla told 3News. “If we allow this then I don’t know what he’s going to be doing in the future and we’re just trying to protect Selena’s legacy.”

Like Tejano Nation on Facebook, follow us on Twitter, and subscribe to our YouTube channel to keep up with everything Tejano. Listen to new Tejano music first with our playlists on Spotify and Soundcloud.


TejanoNation Sponsor
Thomas J Henry

About Romeo (1436 Articles)
Romeo is a media professional with over 25 years of experience in radio and digital media. He is the Managing Editor for, the premiere website for everything Tejano, and host of the Tejano Nation Podcast.

1 Comment on Event for Selena mural paid by Quintanilla family receives cease and desist letter

  1. Lee Castillo // August 6, 2019 at 7:32 pm // Reply

    …soooo i guess the Aztec warrior cradling Selena (in her purple pantsuit) is a no go.


Leave a Reply

Please log in using one of these methods to post your comment: Logo

You are commenting using your account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

This site uses Akismet to reduce spam. Learn how your comment data is processed.