
NAPA, Calif. — (PRNewswire) — Filling the void in the music festival space that matches the passions and listening habits of Hispanics, the new Sabor+Ritmo Festival will offer an elevated cross-genre and cross-cultural music, food, and wine experience on September 9, 2023, at Silverado Resort and Spa in Napa, CA. Sabor+Ritmo will create the ultimate cultural experience in the picturesque haven for world-class cuisine and wines, paired with Latin music to celebrate the rich Hispanic cultures and traditions.
“Visit Napa Valley is proud to be the presenting sponsor of the inaugural Sabor+Ritmo Festival,” said Linsey Gallagher, President/CEO of Visit Napa Valley. “As the destination marketing organization serving the entire Napa Valley, we recognize that music is a natural addition to our world-class wine region and our arts and culture scene – music and wine are a perfect pairing. And, with the broad and diverse musical performances that Napa Valley attracts, we are excited to celebrate Hispanic culture with the Sabor+Ritmo Festival, and continue to inspire both our residents and our visitors, while offering yet one more wonderful reason to explore the Napa Valley.”
The one-day Sabor+Ritmo Festival brings global acts that include GRAMMY and Latin GRAMMY nominees and winners representing diverse music genres, paired with some of the best food, wines, and spirits. The festival lineup features a slate of headliners that includes: Ángela Aguilar, Manuel Turizo, La Adictiva, Mariachi Vargas de Tecalitlán, and more. Tickets start at $349 and will go on sale at 12 p.m. PDT on June 29, 2023, at SaborRitmoFestival.com.
“I’m excited to create a game-changing festival that will demonstrate how música y cultura Latina deserves to be celebrated with a luxury experience,” said Julissa Marcencia, Co-Founder/Chief Visionary Officer of Sabor+Ritmo. “With the vision to evolve into a weekend-long festival, this year we bring an A-list lineup for one full day of stellar performances mixed with a soundscape of discovery from exciting up-and-coming artists.”
With an economic output of $2.8 trillion, Latinos are a prominent consumer base and a growing source of economic activity. Today, U.S. Hispanics are predominantly bilingual and bicultural, with shared values of food, family, and music as the connective thread.
Visit SaborRitmoFestival.com for more information and follow @SaborRitmoFestival on Facebook, Instagram, and TikTok for festival announcements and updates.
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